real estate marketing with heart
our favorite fan club resources
These tools, templates, and resources are designed to help you create meaningful client experiences — the kind that turn clients into fans who remember you, refer you, and cheer you on long after closing day.
Everything here supports relationship-first marketing that feels thoughtful, doable, and genuinely joyful.
Pop-By + Client Relationship Favorites
Simple, thoughtful favorites that help you stay top of mind through pop-bys, small surprises, and “just because” moments.
The joyful agent shop
Templates, guides, printables, and marketing resources from the Joyful Agent Collective — designed to simplify your marketing while keeping relationships at the center of your business.
business must-haves
Everyday essentials that support organization, planning, and follow-through — the kind of behind-the-scenes support that makes it easier to stay connected and present for your clients.
about the
Joyful Agent Collective
The Joyful Agent Collective is for real estate agents who care deeply about their people — and want their marketing to reflect that. We believe the most impactful marketing isn’t loud or complicated. It’s thoughtful, consistent, and rooted in genuine connection.
The Collective was created from a simple desire: to make relationship-first marketing feel easier and more aligned. So many great agents feel pressure to market in ways that don’t feel like them. We wanted to create a space that supports agents who want to show up with intention, care, and confidence — without burning out or overthinking every move.
Here, you’ll find resources and ideas designed to help you build meaningful client experiences, turn clients into true fans, and grow a business that feels good to run.
Less pressure. More connection. And just enough confetti to make it fun 🎉
